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Saturday, August 22, 2009

Tips On Making Money With AdBrite

So you have joined AdBrite? You may be one of those lucky web-masters or bloggers that will immediately start benefiting from the advertising ads shown on your blog or website. Chances are that you may also be one of many who, after joining AdBrite and placing the necessary codes on your website, will earn pennies per day as weeks and months pass them by. Every forum or website you go to, to find an advise on how to monetize on your website via advertisements, you will read that in order to begin earning any good money with advertisements on your website, you will need traffic and lots of it.

There are few things that you can do to improve your chances on earning better income from AdBrite, even if your website does not have much traffic. Basic understanding on how AdBrite works will help you to set a stage for success with advertising.

Placing Your Website in Correct Category and Choosing the Right Keywords.

Whenever you create a new AdBrite add zone for your website, you are asked to choose a category to which your website belongs. While this may seam as a simple step, placing your website in a wrong category will affect the kind of adds that will be shown on your website. If your website, for example is about cosmetics and you have chosen for your website a category for websites about pets, the future visitors may wonder why the advertisements for animal products are shown on your website.

You may also consider to use wisely the description field for your website. Many web masters use the description that is exact copy of the description they have used when submitting their websites to other directories and search engines. While this kind of description is OK, you will be better off to you use that option to sell your space. You can, for example mention that all AdBrite advertisements are located above the “fold” on your website. Many advertisers know that adds located above the fold have much better click-through.

After choosing the category, you will be asked to provide two sets of keywords. One- to describe the content and nature of your website. The other- to let advertisers know what they can sell via advertisements on your website. Make sure that each group of keywords are related. This will only compliment the content of your website and most likely improve the click-through of your ads.

The above steps of course are not important should you choose to manually approve each and every add. But if you let AdBrite to approve the adds, they will most likely reflect the keywords you have provided in one of the steps while setting an add zone.

Pricing Your Add Zone.

One of the great features available to AdBrite publishers is that they can choose to set their own prices that will be used in direct purchases. Setting the right price is very important. While you may have an ambition of showing an advertising at $100 per day, this will only work for high trafficked websites. On the other hand setting lower then your competitors may result in poor earnings. With time you will be able to adjust prices after you learn what works and what does not. Having the freedom to set your own prices, you may also use it as an incentive feature. Let say you have set the price at $1 per day. You can offer a discount to those advertisers who will choose to place a weekly rate at $5 or a monthly rate at $20.

Developing Relationships With AdBrite Advertisers.

Since you will be able to manually approve all direct purchases, use this opportunity to build a business relationship with your advertisers. Do not be afraid to ask for their feedback even if they do not repurchase the adds on your website in the future. This feedback will provide you with tips on how to improve your efforts.

Upon approval of specific adds for your website send an e-mail to your advertisers reminding them to install tracking code on their website. If they have done so, send them another e-mail to see whether or not their campaign is performing well.

Adbrite--Optimisation tips:

1.Better zone placement: means better revenue. Maximize exposure and get more clicks by putting your AdBrite zone near the top of your page, or within your site content.The Ad zone placement makes a lot of difference.
To know how to add the advertisements within the post content,
click here.

2.Your choice of ad format makes a difference. Adbrite offers full range of ad products like Britepic and Invideomight bring in more revenue.
There are a few sites which are totally built up with pictures.Britepic is better for such sites.
InVideo is a new type of Ad format in which the Video Ad will be displayed at the start of the videos on your website.

3.The look and feel of ads can be adjusted so that they fit your site better.Keep experimenting with the different Ad formats and colours.

4.Choice of Ads is very important aspect when we talk about the interest of visitors in the ad being displayed.Adbrite offers us a choice to choose the ad.All you need to do is just select the ads you want and reject others.While creating the ad-zone, make sure you uncheck the "Auto approve ads" option.

Adbrite: Try it!

Adbrite has been the choice of many publishers after they get banned from Google Adsense.
Let us learn more about Adbrite.Adbrite works on the principle of selling the adspace on your website.Adbrite has its site directory where all the publishers submit their sites.When any advertiser is interested to advertise on your website, he will just contact Adbrite team and start advertising.When a visitor clicks on his Ads, you get revenue.

Why to go for Adbrite?
1.Quick account approval:You can open new account within 3-4 minutes.
2.Very low payout of $5:This is the best thing about Adbrite. You will not have to wait to reach $50 or $100 mark.You can choose payout from $5 to $50 in steps of $5.
3.You know how much you will earn per click because it is fixed.

Some disadvantages:
1.You have to wait till the adspace is sold( it may take a month or two).
2.The payment is done after 2-3 months.

If you are interested, why not try it

Adbrite Tutorial

I found a small piece of text about AdBrite. It might be usefull for those who are just starting to use it.

AdBrite basics
AdBrite is a site like Google Adsense you can buy or sell advertisements. This text will focus on the latter: selling advertisements. After registering at the site, you can set up your zones. The more information you fill in, the more chance advertisers will buy ads on your site. After setting up your zone, you can retrieve the html code and insert it into your website. There are two types of ads that can appear on your site.

1) Network ads
These are ads that appear on all (well, not all, but on a lot of) websites in the AdBrite network. Sometimes you will see only one, when at other moments, you will see several of these. It depends on the amount of traffic you’re getting I assume.

The payout per click varies and I think the minimum is $0.04/click.

2) Direct ads
These are ads that people buy on your site specifically and they won’t appear on any other sites. It’s specific to one of the zones you created. It’s also at the price that you set. When people buy ads on your site, you will receive an
email notification and you can accept/reject the ad link.

There are 3 ways an advertiser can buy a direct ad on your site :
- By clicking the “Your Ad Here” link at the bottom of your AdBrite banner zone (if you didn’t remove it)
- By browsing the list of publishers on AdBrite.com
- By calling AdBrite over the phone, but I don’t think many people do that

Payout
Unfortunately, AdBrite only pays by check once a month (last Thursday) and uses a net60 payment system. This means it will take 60 days before the money earned from sold ads can be requested for payout.

For example: Suppose someone buys a 30 days ad on your site for $100, which starts on January 1. It runs for a month and ends on January 30. The $100 can be requested for payout 60 days later, on March 31. If that’s not a Thursday, the check will be sent on the last Thursday of April.

So for those that can’t wait a few months before money starts coming in, AdBrite is not the right program.

Hints to earn more with AdBrite
Here are some suggestions that can help you earn more money with AdBrite. They may not be perfect, but they work for me.

Because Network ads don’t appear at all times, I think it’s better to have as much direct ads as possible (almost constant daily income at your own prices). If you go to ‘Manage Your Zones’ on AdBrite and click ‘View/Edit Your Listing’ for your main zone, you will see the form that other people see when they want to buy ads on your site. The prices behind the different products are very important if you want to sell. You can set these prices by clicking ‘Manage Products’ on the ‘Manage Your Zones’ page.

If you move your mouse over the different zones on the ‘View/Edit Your Listing’ page, you will see the ‘Avg CPC’ or ‘Average Cost Per Click’ for that product. In my experience, $0.02 and $0.03 are the best prices per click, but $0.04 sells good too. Because you can’t set the ‘Avg CPC’ directly, you will have to play a bit with the price per product and check your listing page every time. To get a low ‘Avg CPC’, you will want to get a lot of clicks.

One tactic that works for me is to create a product in your zone that only lasts a few days and has a very low price (and an ‘Avg CPC’ of say $0.01 or $0.02 per click). Putting ‘PROMO’ in the product title is another hint. These will be sold relatively fast, resulting in more clicks on your site (because the ad is there constantly and it’s probably more attractive to visitors than a Netword ad), resulting in a lower ‘Avg CPC’. If this happens, you can raise the prizes of your products a bit and still have a good ‘Avg CPC’. If nothing goes wrong, you will have steady prices and sales after a while.

Here are the products in my zone, with respective prices and ‘Avg CPC’ :
7-Day Text Link $10.00 Avg CPC: $0.09/click
14-Day Text Link $15.00 Avg CPC: $0.06/click
30-Day Text Link $25.00 Avg CPC: $0.05/click
PROMO: 4-Day Text Link $1.69 Avg CPC: $0.03/click

This setup works quite good for me, especially since I added the PROMO product. Surprisingly, the 7/14/30-Day Text Links sell good too since then. All my ad spots are sold out at the moment, making me around $8 to $9 per day, with 8.000 unique visitors per day.

As you can see, my ‘Avg CPC’ is quite high. If you have a lot of returning traffic, your ‘Avg CPC’ will increase slowly. The reason for this (I think) is because the direct ads are sold for a longer period and the returning visitors have seen it and will click less, in general. If this happens, you have to repeat the whole process.

Sometimes, people will buy ‘recurring ads’ on your site. This means that they will be restarted when the period ends. Theoretically forever, but the buyer can stop the recurring ads whenever he wants. These ads are good, because you don’t have to worry about the empty ad spots as they generally stay on longer.

Active interstitials ad
AdBrite also has this new type of ad, called the interstitials ad. It’s basically a full page ad that visitors see before they can reach another page on your site. The ad is only shown once to every visitor, but I still think it’s bad for traffic.

Friday, August 21, 2009

Comparison between Adsense & Adbrite

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